Marketing and Brand Manager, Ben Nevis

Nikesh believes that ” As long as you want the belt, don’t run away as said by Hellen Keller. Do what it takes to win the fight you face.”. So, he trusts those who have patience and persistence in work. His journey was too simple to exaggerate where he started his career as a marketing and sales executive in an event organization company. Then the journey continued for more than a couple of years in the same position at a different service sector organization including an IT company.

To step forward, he decided to leave his comfort zone and work in the field where his interest lie, i.e in the advertising and marketing field where he worked as a Marketing Head in the advertising industry for more than 3 years where he got to know how brands are built, how creativity takes place and understanding clients, organizing events, how to market and get to understand how products and services are marketed.

With the experience in an event and agency, he got an opportunity to enroll in the Karmacharya group. There he worked as a Brand officer and looked after ATL, BTL, and TTL in the company for the food manufacturing sector. After involvement with the brand for 2 years, his career took a new peak where he was offered as Marketing Brand Manager of Ben Nevis ice cream. He has been working in this position since 2018 and side by side he is giving some time for a brand of Karmacharya digestive biscuit and koselee health oil. In this organization, he is primarily involved in developing brands, plan strategies for the new product launch, developing sales target plans, implementation of plans, market analysis, handling digital marketing along with execution plans of organization vision, goals, and objectives.