In this program, students will evaluate the theories and practices related to the startup, development, and management of a new business, product, or service. Students will explore entrepreneurial attributes while discovering the practical knowledge, strategy, and skills needed to create a viable business plan. Students learn how to create a plan that attracts financial and leadership support by internal and external stakeholders needed to achieve success.
The program will help the students develop the skills required to evaluate business opportunities, create new ventures, and foster innovation. Additionally, it will hone their problem-solving and decision-making skills and explore the differences between managing start-ups versus large organizations. Analyze organizational development theories and change models currently being employed in organizations.
Students will explore the practical knowledge, strategy, and skills needed to plan for the legal issues, marketing, and the basic four functions of management involved in a new business, product, or service launch. Students will practice, in a team environment, all the initial steps involved in the entrepreneurial process to achieve success.
Students will learn about the basic four functions of management as they apply to the small business environment. They will learn the strategies and processes that small businesses employ to manage for success in today’s environment. Nonprofit and for-profit small businesses will be examined. Students will apply strategies and practices through a virtual practicum to a startup business. Decision making and adaptability in the small business environment will be stressed.
Who Can Register?
- Entrepreneurs, family business successors, and professionals who want compact yet comprehensive managerial skills.
- Motivated mid-career executives with records of achieving results and ready to take the next step in their careers as entrepreneurs or corporate entrepreneurs.
- Business professionals from backgrounds such as; marketing, operations, law, human resources, IT and consultancy who are ready to expand their skill set.
Minimum of 3 years’ Bachelors Degree in any discipline with a minimum of 3 years relevant business/ managerial/supervisory experience. It is mandatory to produce documentary evidence of work experience.
Candidates successfully completing the program will be awarded a degree in Master of Business Administration in Entrepreneurship.