Overview

A two-year program that prepares students for careers in business management and leadership in both the private and public sectors. It provides the students with a solid, comprehensive foundation in the fundamentals of business, the global environment in which they will function, the analytical tools for intelligent decision making opportunity to gain further functional expertise through specialization courses.

MBA Program Objectives

The Master of Business Administration (MBA) degree program will allow students to –

  • Analyze, synthesize and evaluate the knowledge acquired through research and apply it to practical business situations;
  • Integrate formal academic learning with individual business experience so that meaningful personalized learning takes place;
  • Think analytically and globally within a business environment; and
  • Develop a motivation for and appreciate the wisdom of acquiring lifelong learning.

Core Requirements (48 credits)

Course Number Credits Course Title
BUS 500 3 Organizational Leadership
BUS 540 3 Organizational Behavior
BUS 510 3 Marketing Management
BUS 505 3 Managerial Economics
BUS 530 3 Managing Information Systems & Technology
BUS 535 3 Managerial Accounting
BUS 550 3 Financial Management
BUS 525 3 Strategic Management in a Globalized Economy
BUS 557 3 Applied Methods Capstone
BUS 651 3 Entrepreneurship and New Ventures
BUS 612 3 Market Research
BUS 630 3 International Business
BUS 600 3 Managerial Communication
BUS 601 3 Operations Management
BUS 604 3 Data Analysis and Business Intelligence
BUS 622 3 Financial Statement Analysis
BUS 559 0 Internship

Marketing

12 Credits  for Marketing Concentration

Course Number Credits Title
BUS 603 3 Sales Management
BUS 610 3 Consumer Behavior
BUS 611 3 Electronic Commerce Marketing Management
BUS 652 3 Entrepreneurial Marketing

Human Resources Management

12 Credits  for Human Resources Management Concentration

Course Number Credits Course Title
BUS 631 3 Managing Global Diversity
BUS 632 3 Managing International Human Resources
BUS 641 3 Leading Strategic Change Within Organization
BUS 642 3 Managing Workplace and Conflict Resolution

Financial Management

12 Credits for Financial Management Specialization.

Course Number Credits Course Title
BUS 620 3 International Finance
BUS 621 3 Entrepreneurial Finance
BUS 681 3 Purchasing  and Inventory Management
BUS 689 3 Financial Institute and Markets

Grading Policy

Academic Engagement and Performance

Percentage Grade Grade Point Description
93% – 100% A 4 Superior
90% – 92% A- 3.67 Excellent
87% – 89% B+ 3.33 Good
83% – 86% B 3 Good
80% – 82% B- 2.67 Good
77% – 79% C+ 2.33 Average
73% – 76% C 2 Average
70% – 72% C- 1.67 Average
67% – 69% D+ 1.33 Poor
63% – 66% D 1 Poor
60% – 62% D- 0.67 Poor
Less than 60% F 0 Failing

Detailed Description of each Grading Criteria

Grading Criteria for Class Participation

Class participation and attendance are based on the following two factors:

On-Campus Class Session Discussion

Students are expected to attend their On-Campus Class Session (OCS) each week. Preparation  for class involves reading the materials and working through, in some detail, the case preparation for class in advance. By preparing these questions, students will get the most learning out of the class. While in class, more participation will lead to increases in the quality and rigor not only of  the class but of other student’s learning modalities as well. Westcliff University provides an open  forum environment. There is no limit on the discussion in which you may involve yourself.

Online Discussion Board Discussions

Each week, students will be assigned 2-4 Discussion Questions. For each Discussion Question,  students must post an answer in the Discussion Board on their course Global Academic Portal  (GAP) by the assigned deadline each week. Students must then post a Peer Response for each  Discussion Question by the deadline that same week.  The GAP can be accessed online at  gap.westcliff.edu.

You are expected to answer each discussion question critically and actively participate in class. All discussion responses should be at least 1 paragraph in length with significant, rigorous content.  Your response should reflect your ability to conduct research and should include citations.  You should also present your analysis and back it up with specific examples. Responses to other learners’ analyses should add substance, request clarification, provide a different perspective, or challenge the assertions made by providing real or hypothetical scenarios that the original analysis does not adequately address. It is also good practice to provide normal, supportive comments. Everyone appreciates this feedback.  Remember, the purpose of course discussions is to stimulate academic debate.

In assigning grades to class discussion, faculty will focus primarily on the quality of your input;  however, it usually takes at least some quantity of participation for us to make that evaluation. Good case discussions take the group farther than any one individual or study group can go on  their own. However, it takes at least a certain quantity of participation to make that evaluation. Instructors will develop  grades and scores  based on the  quantity and quality of your contributions.

In general, the instructors’ criteria are:

  1. Are points made relevant to the discussion?
  2. Do they go beyond a mere recitation of case facts, and are implications clearly drawn.
  3. Is there evidence of analysis rather than expression of opinion?
  4. Are comments linked to those of others?
  5. Did the contribution further the class’ understanding of issues?

Students who neglect to submit their Class Participation responses (either answers to discussion questions or responses to classmates/faculty) by the stated weekly deadlines will be deducted up to 15% of the online participation points possible for that week. Discussion Boards close on Sunday of each week at 11:59pm at which time students are no longer able to post responses and receive no credit for missed posts. Technological issues are not considered valid grounds for late assignment submission. Students are responsible for printing their own assignments, when necessary. Unless an ‘Incomplete’ grade has been granted, assignments submitted after the last day of class will not be accepted.

Student work includes direct or indirect faculty instruction. Academic engagement may  include, but is not limited to, submitting an academic assignment, viewing class lectures on campus  or  online (synchronous  or  asynchronous),  taking  an  examination,  completing  an interactive tutorial or computer-assisted instruction, attending a study group that is assigned by  the institution, contributing to an academic online discussion, initiating contact with a faculty  member to ask a question about the academic subject studied in the course, conducting  laboratory  work,  and  completing  an  externship  or  internship.  Preparation  is  typically  homework, such as reading and study time, and completing assignments and projects. Therefore,  a 3 semester credit hour course requires 135 semester hours (45 hours of academic engagement  and 90 hours of preparation).

Grading Criteria for Professional Assignments

In Weeks 3 and 6 students will write a 2-3 page paper in response to a case study or similar assignment provided by your professor.  Student answers are to be clear, well-organized, and specific.  Provide a concise, cogent argument and include details to support your response.

Late assignments receive a 10% deduction for each day they are late past the due date. Assignments more than 3 days late will not be accepted.

Grading Criteria for Quizzes

In Week 7 you will have a quiz.  Quizzes will cover the chapters assigned and discussed during the previous week(s).  Your access to the quiz begins on Friday and closes on Sunday at midnight.  All quizzes are strictly closed book. Some Quizzes will be chosen for proctoring. Proctored Examination Policy is available.

Grading Criteria for Comprehensive Learning Assessments (CLAs):

CLAs are comprehensive assignments that provide evidence of how well students have mastered the course content and test the students on all the Course Learning Objectives. CLAs measure student achievement of CLOs in a way that goes beyond rote memorization and gauges true understanding and mastery of course content. CLAs can include assignments such as case study analyses, research papers, and/or student presentations.

Comprehensive Learning Assessment (CLA 1)

In Week 4 students are to write a 4-6 page minimum APA formatted paper in response to a  case study or similar assignment provided by the professor.   Students must reference at least 2 sources beyond the course materials.  Students’ answers are to be clear, well-organized, and specific.  Provide a concise, cogent argument and include details to support your response.CLA 1 focuses on assessing course foundations and the student’s ability to define and understand its main concepts.

Please refer to Expectations of Student Assignments located on page 14 of the syllabus and the Formatting Requirements for Written Assignments located on page 15 of the syllabus for a detailing of specific expectations for how to format and write your paper. Additionally, you may refer to the PA and CLA Grading Rubric found on page 21 of the syllabus. Late assignments receive a 10% deduction for each day they are late past the due date. Assignments more than 3 days late will not be accepted.

Comprehensive Learning Assessment (CLA 2)

Written Paper Criteria:

In Week 8 students complete CLA2, which is the logical culmination of the course. Your  CLA2 submission (cumulative report) should be a minimum of m4-6 pages in length. The CLA assignments encompass the learning objectives for this course and are designed to demonstrate what has been learned or achieved by the student.CLA 2 measures the student’s competency and mastery of the course concepts, particularly the application of those
concepts.

When assigning grades to a student’s PA or CLA, professors use the following Grading Rubric:

Additionally, you may refer to the PA and CLA Grading Rubric found below:

Late assignments receive a 10% deduction for each day they are late past the due date. Assignments more than 3 days late will not be accepted.

Comprehensive Learning Assessment (CLA 2) Presentation

CLA2 Presentation Criteria:

In addition to your CLA2 report, please prepare a professional PowerPoint presentation summarizing your findings for CLA2. The presentation will consist of your major findings, analysis, and recommendations in a concise presentation of 15 slides (minimum). You should use content from your report as material for your PowerPoint presentation. Students will present their PowerPoint during the last week of class in either the On-Campus Class Session or the online Virtual Class Session, as determined by the professor. Presentations should not exceed 15 minutes. Each CLA2 and presentation will become a part of the student’s digital portfolio. Upon completion of the program, the student’s digital portfolio will demonstrate the student’s mastery of the course and program learning objectives. When assigning grades to a student’s CLA2 Presentation, professors use the following Grading Rubric: